Optimal Agency | Attention-Seeking Copy
Company: Optimal Agency
Industry: Social Media Marketing / Agency
Location: US
Type: B2B
Platform: Shopify, Google Landing Pages
Project skills:
Branding, Marketing Campaigns, Social Campaigns, Content Creation, Copywriting
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Industry: Social Media Marketing / Agency
Location: US
Type: B2B
Platform: Shopify, Google Landing Pages
Project skills:
Branding, Marketing Campaigns, Social Campaigns, Content Creation, Copywriting
Project:
Rebrand and new website copy.
About:
Optimal are FB, Google and TikTok start-up wizzkids who scale companies through immediate marketing across social and search advertising.
Optimal needed:
Complete understanding of personas and target markets
Instantaneously captivating copy for the entire website
Copy that “spreads joy and wins hearts” and won at SEO
Work included:
Asking my brother to show me how to login to TikTok
Workshop meetings with the Optimal C-suite team
Insanely short, sharp copy that lets the vids do the talking
Outcomes:
All copy finished within 2 weeks of initial workshop.
Within 6 months, the company was acquired by eCommerce titans Cart.com for an undisclosed sum. The team there were clam happy.
Rebrand and new website copy.
About:
Optimal are FB, Google and TikTok start-up wizzkids who scale companies through immediate marketing across social and search advertising.
Optimal needed:
Complete understanding of personas and target markets
Instantaneously captivating copy for the entire website
Copy that “spreads joy and wins hearts” and won at SEO
Work included:
Asking my brother to show me how to login to TikTok
Workshop meetings with the Optimal C-suite team
Insanely short, sharp copy that lets the vids do the talking
Outcomes:
All copy finished within 2 weeks of initial workshop.
Within 6 months, the company was acquired by eCommerce titans Cart.com for an undisclosed sum. The team there were clam happy.